Buy Online Pickup In-Store, BOPIS Explained

Buy Online Pickup In-Store, BOPIS Explained

In researching the data on holiday sales for the year, I was really struck with how well BOPIS performed. Consumers, not wanting to wait to receive their Cyber Monday orders, chose to pick them up at the bricks and motor locations in their cities, instead of waiting for a shipper to deliver. In fact, Cyber […]

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